news

Jan. 19, 2011

We’re adding Michael C. Hall to the growing list of celebrities wearing some of our Band-Aid designs, sporting SpongeBob in this Dexter promo shot from EW magazine.

Some others alumnus in this esteemed yet motley club include Kevin James (as Paul Blart), Mariah Carey, and Carey Underwood, who all seem to have a penchant for Hello Kitty.

We’ll keep you posted with future sightings.

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Goodwin recently partnered with The Hain Celestial Group, a leader in natural and organic products to design and develop a new site for their SunSpire brand, one of the nation’s leading providers of all natural chocolate products in the baking category.

SunSpire.com features information and nutritional facts for their diverse product portfolio as well as an extensive recipe resource. Also included are sections focusing on sustainable farming and fair trade practices, manifested through SunSpire’s Caring For Cocoa Communities program which provides hands-on support to the farmers in developing countries who grow and process the cocoa used in their products.

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We worked with Peachtree Playthings to brand their Color Me Mine line of wearable art fashion accessories. The line is doing great, and evidently has developed quite a following in Spain.

Check this out, but be warned, you might not be able to get it out of your head.

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Nov. 19, 2010

Bill & Andrea were fortunate to be among the 600+ in attendance for the sold out TEDxPhilly on 11/18. The event was awesome and inspiring – & while Bill rambled excitedly when he returned, we were wise to find a worthy recap on Twitter – check it out!

Thanks to @toits of @geekadelphia for such a great recap.

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PMMI, sponsor and producer of PACK EXPO International 2010 (October 31–November 3; McCormick Place, Chicago, Ill.), recently named us finalists among 10 package designers and developers in the “Package of the Future” competition, a key component of Project 2020: The Consumer Experience, sponsored by DuPont. The competition challenged the package design community to come up with a vision of what consumers can expect to see on retail shelves in 2020, and prototypes of the finalists’ concepts will be on display as part of the Project 2020: The Consumer Experience area of The Brand Zone, located on the lower level of the Lakeside building.

Our Customizable Flavor Beverage Bottle utilizes dissolvable pellet capsules molded into the neck of bio-plastic bottles with a liquid base

(i.e. water, soda, iced tea, milk) to allow consumers to customize and control flavor variety, flavor intensity, and vitamin additives. Consumers simply snap the pellet they want

through the film on the inside of the bottle, where the pellet begins to dissolve. A simple shake of the beverage thoroughly mixes flavor. With this approach, the potential exists

for multiple flavors under a single SKU and a single bottle could be used for multiple servings before it is recycled.

Special thanks to Gordon and crew at Inwork for helping us bring the concept to life.

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